Wednesday, August 14, 2013

Vignettes......

Courtesy of Pinterest- Theresa Cano
   When you see an amazing display like the one above from my friend Theresa Cano of Garden Antqs Vintage from a previous Warrenton Show at Zapp Hall, does it make you want to enter her booth?  I know it draws me in and makes me "swoon"!
       The trend among many dealers at antique malls and especially vintage and antique shows is to merchandise your goods by creating captivating vignettes.  It's purpose is two fold (or three or four ..fold) and that is to capture the attention of the shopper to make them want to shop with you and to give them new ideas for utilizing these items in fun and creative and sometimes off the wall ways!
  This scene was created by Cynthia Strait, one of the owners of  The Vintage Market- Home and Garden in Uvalde, Texas.  There are so many items in this display that are for sale, but the cohesiveness of her design makes the eye wonder up, down and all around, taking in all the elements, enjoying each one.

Stacking is a technique that Patty Jett with Old Gold who's also a co-owner of The Vintage Market- Home and Garden, does very well!  When you're limited for space (and frankly, what dealer doesn't feel limited for space! ha!), going vertical by stacking or layering is a great way to create a movement of the eye and to draw in different pieces.  If you stare at this scene for a while, you'll keep seeing new pieces and wonderful vignettes.
Taking advantage of the space you're given at a show is what we did at the Petticoats on the Prairie show, which took place in an old wool processing warehouse.  A stairway was on one side of our booth, so we created a scene and used lighting (I apologize for the poor quality of the photograph) to draw the eye up the stairs.
  Simple details like these purple flowers (which are real!) captivate one's attention in Patty Jett's space.
   When doing an antique show, making a giant first impression with a jaw-dropping display like the talented couple of Perspective created at the Petticoats on the Prairie show last Spring, leaves people talking about it for days and taking pictures (like I did) and sharing it (like I'm doing now). Isn't this display magnificent?
Check out a close up of that white dress on top of their booth (I borrowed this picture from their Facebook page.. be sure and "like" them when you go to their page).
Here's the link.  If you want a lesson in creating awesome displays, just browse their Facebook albums and they are also on Instagram.

 Another "making an impact" vignette from a past Warrenton show is this awesome tablescape created by the talented ladies of The Sweet Pea Collection.  This is one of the first scenes I saw when I stepped into their booth and was captivated by it. (This was from the Spring 2012 show).
Vignettes, are all in the details and no one does "details" any better than our friends, Joe and Glenn, otherwise known as The Curious Boys.  They specialize in crusty, rusty and in my estimation- gorgeous one of a kind finds and display them beautifully.  Their only problem is- as soon as they get a display set up, it sells and they have to start all over again! What a dilemma, right? ha!  Don't all of us dealers wish for that dilemma?
What we do at our Sisters' Treasures booths and shows is to create a scene to give our shoppers ideas (which I know is basically what all these wonderful vendors I've hi-lighted have done). Here's one last picture from our space at The Vintage Market in Uvalde, Texas where the theme is "beach-y garden"
     My question for you is-- Do vignettes in shops and antique booths make a difference to you as a SHOPPER?   (my answer is obvious from this post), but I'm curious to know how you feel!
   Have a wonderful time antiquing/junking/shopping this weekend!
Betsy of Sisters' Treasures